Brand Guidelines
Writing about us, listing an integration, or adding us to a directory? Here's our logo, how to use it, and how to write our name.
Our Logo
Every version comes as SVG for screens and print, and as a 2000px PNG with a transparent background. Use the files as they are.
Clear Space and
Minimum Size
Leave empty space around the logo at least as wide as the symbol on every side. Nothing else, text or other logos, goes inside that space.
Keep the full logo at least 120px wide on screen (30mm in print), and the symbol at least 24px. Below that, the name stops being readable: use the symbol on its own.
Please Don't
Don't stretch or squash it.
Don't rotate it.
Don't change its colors.
Don't add shadows, glows, or outlines.
Don't place it on a busy photo.
Don't rearrange the symbol and the name.
Writing
Generator Labs
It's two words, both capitalized: Generator Labs. Our legal name, for contracts and formal notices, is Generator Labs, Inc.
- Generator Labs
- GeneratorLabs, Generator labs, GENERATOR LABS in running text
- Generator, GenLabs, GL
- RBLTracker, our name until the rebrand (fine when you're writing about that history)
Product names take capitals too: Blacklist Monitoring and Certificate Monitoring. Write the name in plain text; don't use the logo in place of a word in a sentence.
Colors
The symbol and "LABS". Accents, never body text.
Links and orange text on light backgrounds.
Text and the one-color logo.
Dark backgrounds.
Light backgrounds.
Typography
Headings and display text, set medium weight with tight letter spacing.
Get Inter TightBody text, interfaces, and everything else. Both fonts are free under the SIL Open Font License.
Get InterUsing Our Name and Logo
You don't need to ask before using the logo for the uses on the left. Anything else, ask us first.
Go Ahead
- Say that your product integrates with or works with Generator Labs.
- Write about us: articles, reviews, comparisons, tutorials, and videos.
- List us in a directory, a marketplace, or a "tools we use" page.
- Show our logo next to a link to generatorlabs.com.
Ask First, or Don't
- Imply we sponsor, endorse, or partner with you when we don't.
- Use our name or logo in your own product, company, or domain name, or in a social media handle.
- Make our logo larger or more prominent than your own on your materials.
- Change the logo, or build your own logo from any part of it.
- Use our name or logo on merchandise you sell.
About
Generator Labs
Generator Labs monitors blacklists and SSL/TLS certificates for businesses and the teams that run their mail and web infrastructure, with alerts by email, Slack, SMS, and webhooks.
Generator Labs, formerly RBLTracker, has monitored IP addresses and domains against real-time blacklists since 2012. Its Blacklist Monitoring checks hosts against hundreds of RBL, URIBL, and DNS security sources, and its Certificate Monitoring watches the certificates on web, mail, and other TLS endpoints for expiry, chain, hostname, and revocation problems. A remote-first team based in Canada, Generator Labs serves customers in more than 125 countries.
Generator Labs and the Generator Labs logo are trademarks of Generator Labs, Inc. Using them doesn't grant any license beyond what this page describes, and we may ask you to change or stop a use that doesn't follow these guidelines.
Not Covered Here?
Ask us about co-marketing, a partner listing, or anything else you'd like to do with our name or logo.